6 steps to designing custom labels that sell
It’s no secret that a well-designed product label can help increase sales. After all, effective labels are one of the most important tools manufacturers have for getting their products noticed on store shelves. But with so many products competing for attention, how do you make sure your labels stand out? Here are six tips to designing custom labels that sell!
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1. Start by brainstorming what you want your label to look like
When it comes to designing custom labels, it’s important to think about what you want them to look like. After all, you want your product to stand out from the competition, and a well-designed product label is a great way to achieve that goal. So take the time to brainstorm some ideas and come up with a design that will really make your product stand out.
2. Find a good printer that can create the type of labels you need
Once you have an idea of what your label should look like, it’s time to find a good printer who can produce the kind of labels you need. Look for a reputable printing company with experience in producing custom labels, and get advice from them on how best to bring your design to life.
3. Choose the right material for your labels
Your label’s material should be selected carefully, as it plays a key role in how it looks and performs. Think about things like whether you need waterproofing or something tear-resistant, as well as what colors and finishes will best suit your product. You can also choose between different effect materials like glitter, fluorescent or clear labels.
4. Opt for a simple layout with lots of white space
Your label should be easy to read and understand, so make sure you’re using a simple layout that has plenty of white space. White space stands for empty space that allows your design elements to shine. The text on your label should also be large enough, so it can be seen from a distance, and all graphics should be used sparingly to avoid clutter.
5. Make sure the text and design are easy to read
Your label’s text should be legible and understandable, so use fonts that are clear and easy to read. The same goes for any graphics or designs you may include – make sure they won’t cause confusion or be too difficult to decipher at a glance.
6. Don’t forget to include your business information
You don’t want customers to miss out on the chance to contact you, so make sure all of your relevant business information is included on the label. This includes things like your phone number and website address, as well as any social media accounts you may have.
No matter if you need business labels, dishwasher-safe labels or labels for jars, designing your own custom labels can be a great way to set your product apart from the competition and increase sales. However, it’s important to make sure you take the time to do it right. Follow these six tips for designing effective labels that will help you sell more products.